ABOUT : The Fairfield Inn #StayAmazing Experience is a digital-to-physical execution allowing the Brand to engage with Participants / Consumers. This 2 day Experience took place in Manhattan, at the Flatiron North Plaza. The event featured a 11’ X 18’ LED video screen that allowed Participants to interact with the game-type of content, a large 20' light installation, Brand Ambassadors, Emcee, RFID bracelets, and an immersive Social Media platform.
DATE : October 2014
CREDITS :
Agency : MMGY Global
Production Company : Hint TV
Creative & Tech : Daniel Goggin and Ben Vanasse
Account : Therea Thornhill
Producer : Genna Freeberg
Location : Les Fincher
AV : Vince Kershner, Upstage Video