Firefox is the world’s only non-profit, independent, open-source web browser - with a commitment to privacy and puts a strong focus on personal choice, freedom and control. The task was to create a video that makes a new user feel great about the choice they just made to download Firefox. This video is seen not only by new users, but by a worldwide community of over 300 million people.
Production : Live Action and Editorial - Social Media, Website
CREDITS :
Agency : mono
Creative Director / Writer : Paula Boindich
Designer : Dave Bullen
Producer : Genna Freeberg
Account : Britta Savik, Jane Delworth
Shoot Production & Post : Vallée Duhamel
Audio : XS Music
DATE : June 2015